Manufacturing: Page 11


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    Going Public: Pharma's Commitment to Public Health

    By Elisabeth Pena Villarroel Forum The pharmaceutical industry’s commitment to public health is at the core of its very existence; the mission and work of the industry’s companies are to create, develop, and bring to market lifesaving and life-enhancing medicines. A natural extension of this miss...

    By PharmaVoice Team • Jan. 2, 2008
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    PharmaTrax

    Drug Counterfeiting Creates Need for RFID in European Markets The use of radio frequency identification (RFID) by Europe’s pharmaceutical industry continues to be driven by increasing counterfeit products in the market. Such counterfeiting is largely due to deficiencies in the supply chain and th...

    By PharmaVoice Team • Jan. 2, 2008
  • Trendline

    Artificial intelligence & machine learning

    After years of excited buzz around the potential of artificial intelligence and machine learning, pharma has begun to realize the true implications and potential value of these technologies.

    By PharmaVoice staff
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    Talent Pool

    Pharma POOL Dr. Lou Barbato Tikvah Names VP, Clinical R&D, and Chief Medical Officer Atlanta-based Tikvah Therapeutics has named Lou Barbato, M.D., as VP, clinical research and development, and chief medical officer. Tikvah acquires, develops, and commercializes novel therapeutics related to ...

    By PharmaVoice Team • Jan. 2, 2008
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    On the Calendar

    On the Calendar February 2007 Industry Events Your Source for Life-Sciences Events and Conference Information Professional education is an ongoing endeavor for most executives. PharmaVOICE has partnerships with every major conference provider serving the life-sciences industry. PharmaVOICE is dis...

    By PharmaVoice Team • Jan. 2, 2008
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    Talent Pool

    Talent Pool Executive Appointments and Promotions Pharma POOL Mark Acosta Diana Bodden Anne Carlson Robert Corrie Cynthia Devereux Barry Gorewit Patrick Gose Darbi James Lawrence Kristoff Richard Laurie Randy Lawson Dr. David Levin Rita Myers June Nguyen Lynda Parker Bradley Pierson John Schillo ...

    By PharmaVoice Team • Jan. 2, 2008
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    PharmaOutlet

    Medicare Part D: It’s Crunch Time … Again Manufacturers are facing déjà vu with Part D. While the 2006 Part D year recently came to a close and the 2007 Part D year is nascent, crucial decisions related to 2008 Part D are right around the corner. The Centers for Medicare and Medicaid Services (CM...

    By Kevin Barnett • Jan. 2, 2008
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    UpFront

    PDUFA Update FDA Requests $87.4 million increase The FDA has put before Congress its recommendations for reauthorizing the Prescription Drug User Fee program (PDUFA). If adopted, PDUFA IV — the fourth reauthorization since the program began almost 15 years ago — would significantly broaden and up...

    By PharmaVoice Team • Jan. 2, 2008
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    PharmaOutlet

    Greg Sarian discusses executive trading rules. Contributed by Greg Sarian In an age when corporate scandals are top of mind and full financial disclosure is a must, executives may find it difficult to trade their company’s stock without raising eyebrows about how their insider knowledge may have ...

    By Greg Sarian • Jan. 2, 2008
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    What's New

    New Healthcare-related Products, Services, and Companies inChord Communications Now inVentiv Communications The transition marks the final step in the previously announced corporate rebranding of inVentiv Health Inc. As part of the inVentiv Health family, the range of solutions we can bring to ou...

    By PharmaVoice Team • Jan. 2, 2008
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    What's New

    New Healthcare-related Products, Services, and Companies The breakthrough use of automated data mining and predictive analytics will ultimately make the costly, inefficient one-size-fits-all ‘shotgun’ mass-media marketing approach to consumers obsolete, says Michael D. Weintraub, Founder, Chairma...

    By PharmaVoice Team • Jan. 2, 2008
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    On the Calendar

    January 16-17 Pharma Pricing Strategies Radisson SAS, Rome For more information, contact Martin Manik, Jacob Fleming Group, at 42-12-5825-2729, e-mail [email protected], or visit jacobfleming.com. January 16-18 Pharmaceutical Leaders’ Summit Delray Beach Marriott, Delray Beach, Fla. F...

    By PharmaVoice Team • Jan. 2, 2008
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    On the Calendar

    November 15 Turn Market Research into a Competitive Advantage McCann Erickson Building, New York For more information, contact Laura DeGroot, Healthcare Marketing & Communications Council, at 610-868-8299, e-mail [email protected], or visit hmc-council.org. November 15-16 International Pa...

    By PharmaVoice Team • Jan. 2, 2008
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    Addressing the Silo Mentality

    The industry is made up of hundreds of companies, public and private, large and small, some with highly developed R&D and commercial capabilities, and some with little more than two brilliant scientists and a molecule. cross-functional communications Anyone who works in the pharmaceutical and...

    By PharmaVoice Team • Jan. 2, 2008
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    The Winds of Change Continue for the CME Community

    medical education The updated criteria for CME means there will be an increased emphasis on measuring the outcomes of education. In recent years, the CME community has demonstrated the ability to manage complex change in the processes related to seeking funding, as well as assuring independence a...

    By PharmaVoice Team • Jan. 2, 2008
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    Talent Pool

    Pharma POOL Lee Davies Schering-Plough Appoints Director, Global Product Communications and Advocacy Relations Schering-Plough, a global science-based healthcare company, has appointed Lee Davies director, global product communications and advocacy relations. Mr. Davies is responsible for global ...

    By PharmaVoice Team • Jan. 2, 2008
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    Letter from the Editor -- A Year in Preview

    As another year comes to a close, it’s natural to stop and take stock of the events that have shaped the industry and to look ahead in anticipation of what’s next on the horizon. Once again, PharmaVOICE appreciates the time that so many industry executives took out of their busy schedules to comm...

    By Taren Grom • Jan. 2, 2008
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    On the Calendar

    Industry Events October 2006 Your Source for Life-Sciences Events and Conference Information Professional education is an ongoing endeavor for most executives. PharmaVOICE has partnerships with every major conference provider serving the life-sciences industry. PharmaVOICE is distributed at more ...

    By PharmaVoice Team • Jan. 2, 2008
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    Midsize Pharma: Moving & Shaking the Industry

    By Taren Grom, Editor   Unlike their large pharmaceutical counterparts, midsize pharmaceutical companies are usually not constrained by huge overheads or layers of bureaucracy. What these companies do have is a more narrow business focus, which allows them to concentrate on specific areas of drug...

    By PharmaVoice Team • Jan. 2, 2008
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    Cross-functional teams: Models of success

    Representation from all the key disciplines — toxicology, pharmacovigilance, clinical research, pharmacology, manufacturing, legal, and, yes, marketing — is essential for drug-development success today. A cross-functional model allows companies to bridge the gap between R&D and commercializat...

    By PharmaVoice Team • Jan. 2, 2008
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    Medical Education Graduates to the Next Level

    Medical Education Graduates to the Next Level Physicians rely on continuing medical education, but more than ever they are insisting on high-value content when they invest their time in a program. August 2006 VIEW on Medical Education The Forum The line between promotion and educa...

    By PharmaVoice Team • Jan. 2, 2008
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    Marketplace

    Featured Product and Service Showcases Acumentis AmerisourceBergen Specialty Group AuGenix BioScience Communications Caudex Medical CME LLC cme2 CommonHealth Complete Medical Group The Curry Rockefeller Group LLC DiMedix Emeritus Educational Sciences Fission Communications IneXel ...

    By e Dodds Blvd. Ste. 201 Mt. Pleasant • Jan. 2, 2008
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    E-Media

    GE Healthcare Launches Laboratory Assets System GE Healthcare has introduced Scientific Asset Services, a laboratory asset services offering that can save pharmaceutical and biotechnology companies up to 20% of their total service costs and optimize service operations. Scientific Asset Services p...

    By PharmaVoice Team • Jan. 2, 2008
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    On the Calendar

    Your Source for Life-Sciences Events and Conference Information Professional education is an ongoing endeavor for most executives. PharmaVOICE has partnerships with every major conference provider serving the life-sciences industry. PharmaVOICE is distributed at more than 150 industry events a ye...

    By PharmaVoice Team • Jan. 2, 2008
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    On the Calendar

    May 10 2006 HBA Woman of the Year Luncheon Hilton New York, New York For more information, contact Healthcare Businesswomen’s Association at 973-575-0606, e-mail [email protected], or visit hbanet.org. May 10-12 PharmaDiscovery Bethesda North Marriott Hotel & Conference Center, North Bethesda...

    By PharmaVoice Team • Jan. 2, 2008
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    Table of Contents

    On the Cover Creative marketing: New challenges, new tools, new attitudes Marketers are turning to a vast array of tools to meet today’s challenges. The hot tools are predominately patient focused instead of the broader, mass- marketing approach of DTC. FEATURES Combination products: Drugs and de...

    By PharmaVoice Team • Jan. 2, 2008