Commercialization: Page 122


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    PharmaOutlet

    Creating Greater Value for Life-Sciences Research Contributed by Mark Stinson, President of STINSON Brand Innovation Inc. There’s been a convergence of advancements in both life-sciences technology and pharmaceutical branding. We’ve noticed not only medical breakthroughs in biotech research, but ...

    By PharmaVoice Team • Jan. 2, 2008
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    Letter from the Editor

    Processing the Process According to executives across all industry sectors, the RFP process is here to stay. But business is far from usual as pharma companies continue to implement sourcing management structures to leverage volume purchases to drive savings and service enhancements, as well as e...

    By Taren Grom • Jan. 2, 2008
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    Talent Pool

    Executive Appointments and Promotions in the Healthcare Industry Featured Talent: Pharma POOL Michael D. Kishbauch, Achillion Pharmaceuticals Kee Moore, STADA Pharmaceuticals Luis Vélez, STADA Pharmaceuticals Dr. Michael Shalmi, Novo Nordisk Biotech POOL Katrine Bosley, Compound Therapeutics ...

    By PharmaVoice Team • Jan. 2, 2008
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    PharmaCase

    Making a Case for Quality Improvement Systems Recognizing that there often are gaps between the expected and actual use of marketing materials in the field and the impact this can have on a company to meet its objectives, an executive at Fujisawa Healthcare sets out to solve this problem. ...

    By PharmaVoice Team • Jan. 2, 2008
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    Cover

    Cover October 2004 PharmaVOICE The forum for the industry executive Alliance Management Successful Partnerships Marketing Genomics with Kareem Saad Risk Management Front and Center www.pharmavoice.com Download PDF

    By PharmaVoice Team • Jan. 2, 2008
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    Letter from the Editor

    Letter From The Editor Managing the Partnership As pharmaceutical companies struggle to maintain lofty growth rates while plugging holes in their piplines, alliance-based R&D and commercialization strategies offer the best hope, according to analysts at Cutting Edge Information. Analysts say ...

    By Taren Grom • Jan. 2, 2008
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    Celebrating the Value of Professional Advertising: The Doctors' Choice Awards

    The Doctors’ Choice Awards Celebrating the Value of Professional Advertising More than 11,000 physicians cast their vote for the top medical journal ads of 2003. The winners were selected from 291 journal advertisements representing the top 200 advertised products in 2003. The Association...

    By PharmaVoice Team • Jan. 2, 2008
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    PharmaOutlet

    Pharma Outlet Contributed by Mark Stinson Creating greater value for life-sciences research There’s been a convergence of advancements in both life-sciences technology and pharmaceutical branding. We’ve noticed not only medical breakthroughs in biotech research, but also a more sophisticated mark...

    By PharmaVoice Team • Jan. 2, 2008
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    Letter from the Editor

    Letter from the Editor By Taren Grom, Editor Processing the Process According to executives across all industry sectors, the RFP process is here to stay. But business is far from usual as pharma companies continue to implement sourcing management structures to leverage volume purchases to driv...

    By PharmaVoice Team • Jan. 2, 2008
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    PharmaTrax

    Pharma trax Sales, marketing, And R&D Trends affecting the healthcare industry A Look at Americans’ Health and Wellness About 57 million Americans have been diagnosed with hypertension, and the number of Americans with hypertension has increased 46% since 1998, according to the latest Nationa...

    By PharmaVoice Team • Jan. 2, 2008
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    Table of Contents

    Table of Contents Download PDF

    By PharmaVoice Team • Jan. 2, 2008
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    Cover

    Cover November 2004 PharmaVOICE The forum for the industry executive A Shift in the RFP process driving performance with Edward Ludwig biosimulation Advancing Drug Discovery Download PDF

    By PharmaVoice Team • Jan. 2, 2008
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    E-Media

    E-Media New electronic and web-based applications, sites, and technologies McGraw-Hill Medical Releases Online health reference McGraw-Hill Medical Publishing, a unit of McGraw-Hill Education, has released CMDT Online, a continually updated online service featuring the annual textbook of medicine...

    By PharmaVoice Team • Jan. 2, 2008
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    What's New

    What’s New New healthcare-related products, services, and companies Elsevier/International Medical News Group Launches Clinical Neurology News Elsevier/International Medical News Group (IMNG) is set to launch Clinical Neurology News in January 2005. Clinical Neurology News, a monthly publication,...

    By PharmaVoice Team • Jan. 2, 2008
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    Talent Pool

    Talent Pool Executive Appointments and Promotions Pharma POOL Michael D. Kishbauch Achillion Appoints CEO Achillion Pharmaceuticals has named Michael D. Kishbauch CEO. Mr. Kishbauch replaces Marios Fotiadis, who was acting as interim CEO. Before joining Achillion, New Haven, Conn., Mr. Kishbauch ...

    By PharmaVoice Team • Jan. 2, 2008
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    PharmaCase

    Making a case for Quality Improvement Systems QIS, A Field-Based E-Evaluation Tool Marketing Strategies and Tactics That Are Making the Grade Recognizing that there often are gaps between the expected and actual use of marketing materials in the field and the impact this can have on a company to ...

    By PharmaVoice Team • Jan. 2, 2008
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    The Secret to Alliance Success

    Pharma Forum The Secret to Alliance Success By Denise Myshko Successful partnerships involve more than just signing a contract. Bringing drugs to market and then marketing those products more than ever hinges on how well alliances are managed from a strategic, operational, and organizational stan...

    By PharmaVoice Team • Jan. 2, 2008