Research & Development: Page 92
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PharmaVoice Team/PharmaVoice
Last Word
In his 20 years in the biotechnology industry, Harvey J. Berger, M.D., has witnessed huge leaps in terms of scientific research as well as the development of an industry. Today, as Founder, Chairman, and CEO of Ariad Pharmaceuticals, Dr. Berger has been the driving force in taking the company to ...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
The 7th Annual PharmaLinx Charity Golf Outing
We Extend Thanks to These Companies for Their Contributions GOLD CORPORATE SPONSORS Gallagher Benefits Services Inc. J. Knipper and Company Inc. SILVER CORPORATE SPONSORS D. Anderson & Co. InfoMedics Inc. BRONZE CORPORATE SPONSORS CommonHealth Proprint Hole And Prize SponSORs BPG Properties L...
By PharmaVoice Team • Jan. 2, 2008 -
Explore the Trendlineâž”
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TrendlineArtificial intelligence & machine learning
After years of excited buzz around the potential of artificial intelligence and machine learning, pharma has begun to realize the true implications and potential value of these technologies.
By PharmaVoice staff -
PharmaVoice Team/PharmaVoice
Managed Markets: Military Healthcare
By Denise Myshko While there has been much focus on the federal government’s role with Medicare drug benefits, there are two other significant healthcare segments for which it is also responsible: veterans and military personnel. In 2005, the Department of Veterans Affairs (VA) spent $4.2 billion...
By Denise Myshko • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Adaption Adoption
By Denise Myshko The double-blind, randomized, parallel group design of clinical trials is so entrenched with well-established processes and systems in the industry that to even consider a change in structure may seem like an uphill battle. But many in the pharmaceutical industry — from pharmaceu...
By Denise Myshko • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
UpFront
An international connection Internet and Physicians in Latin America As in the rest of the world, healthcare professionals from across Latin America use the Internet to be informed, and surprisingly, a majority use their free time to do so. A recent survey by Medimix International shows that most...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Letter from the Editor
On behalf of the PharmaLinx LLC family, I would like to thank all of those who contributed to the success of the 7th annual charity golf event. Seven years ago, believe it or not, we — Lisa Banket, Marah Walsh, and myself — not only founded the company and began publishing PharmaVOICE but establi...
By Taren Grom • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Managed Markets: Workers' Comp Pharmacy Costs Rising
By Denise Myshko Total spend for drugs in the workers’ compensation arena is expected to be $5.5 billion in 2007 and represents 15% of total medical costs associated with workers’ compensation. This is the fastest growing component of the system’s medical expense. The use of generic drugs is sign...
By Denise Myshko • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Last Word
Throughout his career, Joseph Bolen, Ph.D., has been involved in unraveling the mysteries of drug discovery. Now in his positions as Senior VP of Research and Drug Discovery, a role in which he heads all biological research and related functions as well as all drug-discovery functions, and as Chi...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Strengthening the Value of Live CME: Cutting-Edge Strategies to Engage Learners and Extend Reach
VIEW on Medical Education August 2007 Strengthening the Value of Live CME: Cutting-Edge Strategies to Engage Learners and Extend Reach Sarah Mooney, Director, Strategic Planning & Development Innovia Education Institute LLC In 2006, more than 2 million physicians and healthcare pr...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Transforming U.S. Healthcare Quality Using CME
Transforming U.S. Healthcare Quality Using CME VIEW on Medical Education August 2007 cme2 Cathy Pagano, Executive Director John Marlow, Chief Medical Officer We believe the mission of all CME needs to be elevated to a whole new level to be clinically meaningful. Looking ahead, a new model...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
The True Value of Educational Outcomes Measurement
VIEW on Medical Education August 2007 The True Value of Educational Outcomes Measurement Sherri Foster, Senior VP and General Manager Outcomes measurement has become the buzzword in continuing medical education (CME) over the past few years. It comes amid growing recognition among stak...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
A Process Map for Maximizing the Impact of Promotional Medical Education
A Process Map for Maximizing the Impact of Promotional Medical Education Neil Matheson CEO Axis Healthcare Communications LLC CME Planning The goal of all medical education programs is to improve patient care. This goal can be achieved if the participants in the program recognize and...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Emerging Psychographic Segmentation Strategies for Developing Customized Professional Education
Emerging Psychographic Segmentation Strategies for Developing Customized Professional Education David St. Peter, M.D. President VIEW on Medical Education August 2007 Why Customization Is Important Physicians are people too, and just like everyone else, they have innate differences th...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Table of Contents
Letter from the Editor The Forum Medical Education: The State of CME — Continuing medical education could be argued to be one of the most ever-changing fundamentals in the healthcare industry today. Ensuring that CME remains in compliance with the latest guidelines and technologies is an ongoing ...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Letter from the Editor
Old School, New School Taren Grom We look forward to discussing the latest industry trends at the Annual Conference on CME Provider/Industry Collaboration, Oct. 17-19. Please stop by to say hello. Letter from the Editor VIEW on Medical Education August 2007 In September 2006, ...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Making Partnerships Work for Your Educational Programs
Making Partnerships Work for Your Educational Programs VIEW on Medical Education August 2007 Susan Grady, Chief Medical Director Haleh Kadkhoda, VP of Educational Programs Making the decision to collaborate on an educational initiative is not an easy one. Broach the subject with your team...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Cover
PharmaVOICE 100 of the Most Inspiring People July/August 2007 Download PDF
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
No Crystal Ball Required: The Future of CME Is Already Here
No Crystal Ball Required: The Future of CME Is Already Here August 2007 VIEW on Medical Education E-CME Niki Oquist, M.D., FAAP, Senior VP, Medical Affairs Advances in technology are changing the way groups and individuals communicate with and amongst one another, and CME providers must embr...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Postmarketing Safety in the Spotlight
Improving prescription drug safety and oversight have taken center stage both within Congress and with regulatory authorities. Postmarketing research is an important element of commercialization that enables companies to expand existing markets, enter new markets, develop and deliver messaging th...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Success Beyond the Silos
By Robin Robinson Forum Innovative pharmaceutical companies are redefining the communications process by tearing down the walls between the different factions: agencies, sales, marketing, and public relations. More and more pharmaceutical companies are breaking out of their siloed structure to re...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Marketplace
Featured Product and Service Showcases AmerisourceBergen Specialty Group Axis Healthcare Communications LLC Cadent Medical Communications The Center for Biomedical Continuing Education CME LLC cme2 The Curry Rockefeller Group LLC Excerpta Medica Innovia Education Institute LLC Institu...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
The State of CME
August 2007 VIEW on Medical Education The State of CME by Kate Guerriero Continuing medical education could be argued to be one of the most ever-changing fundamentals in the healthcare industry today. Ensuring that CME remains in compliance ...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
PharmaTrax
Sales, Marketing, and R&D Trends from Industry Lipitor Perceived as Market Leader Among Statin Brands When it comes to statins, the most frequently discussed issue in the blogosphere and general online world is the negative side effects. This is one of the findings in a recent report fielded ...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
UpFront
Online update SURF’s UP According to Manhattan Research’s latest study, physician site traffic is spread among product sites of new and early-launch stage treatments, those with clinical news coverage, and, consistent with years past, products with a significant consumer advertising component. “W...
By PharmaVoice Team • Jan. 2, 2008 -
PharmaVoice Team/PharmaVoice
Table of Contents
Table of Contents September 2007 On the Cover Success Beyond the Silos Innovative pharmaceutical companies are redefining the communications process by tearing down the walls between the different factions: agencies, sales, marketing, and public relations. FEATURES Postmarketing Safety in the Spo...
By PharmaVoice Team • Jan. 2, 2008
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