Engage, Inform, and Perform: How to leverage medical content that shifts physician sentiment

Sponsored By:
MedThink Communications

John Kane, SVP, Managing Director, MedThink Communications Jeff Miller, Medical Director, MedThink Communications Grace Dent, Associate Creative Director, MedThink Communications

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Engaging with, informing, and influencing physicians is harder than ever. Making the most out of every physician interaction is essential to achieving your goals. This webinar will show you how a targeted educational content strategy optimized for engagement, and performance will enhance communications and make every HCP interaction matter.

You will:

  • Learn the kinds of information physicians want to engage with and how to best provide it.
  • Have a greater understanding of why educational content is an effective engagement strategy and how to measure its impact.
  • Appreciate the value of a scientific identity, micro-learning, and gamification.
  • Be exposed to several techniques for conveying complex information effectively.

On Demand

About the Sponsors

MedThink Communications is a transformative healthcare communications agency that takes your brand beyond the expected. We solve complex marketing challenges with an integrated approach called Performance-Driven Medical Education(TM) (PDME). PDME unites science, storytelling, behavioral science, and technology to shift perception and impact the behavior of healthcare professionals.

For more information please visit https://www.medthink.com