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Industry at Large Lilly Supports Cancer Care in Kenya


Lilly has committed $1 million to AMPATH (Academic Model Providing Access to Healthcare) in Eldoret, Kenya. The funding, provided by the Lilly Foundation, will help equip a new oncology center, hire additional staff, and train local healthcare professionals, allowing AMPATH to screen, treat, and provide palliative care to more people, many of whom lack access to quality health services.
AMPATH was created in response to the HIV crisis in Western Kenya in 2001. It is built on a partnership with Moi Teaching and Referral Hospital and the Moi University School of Medicine in Eldoret and a consortium of North American academic health centers, led by Indiana University. AMPATH has expanded its successful HIV approach to include more diseases, including diabetes, hypertension, and cancer. It now provides healthcare services to a population of 3.5 million in Western Kenya.


HBA Names Woman of the yearPV0315_DeniceTorres

Denice Torres, president of McNeil Consumer Healthcare, a Johnson & Johnson company, has been named the 2015 Woman of the Year by the Healthcare Businesswomen’s Association. She will be honored at the 26th Woman of the Year event at the New York Hilton Midtown on Thursday, May 14.
Also recognized will be the HBA Honorable Mentor Stuart Sowder, Pharm.D., VP of external medical communications, Pfizer. Carol Wells, senior director of commercial training and development at Genentech, a member of the Roche Group, will receive the 2015 STAR (Strategic Transformation Achievement Recognition). This event will also laud nearly 100 Rising Stars and PV0315_DrStuartSowderLuminaries.PV0315_CarolWells
The HBA Woman of the Year (WOTY) award honors one senior woman whose accomplishments have resulted in significant contributions to the healthcare industry.

Quintiles Works with NFL to Track Injuries

Quintiles is working with the National Footbal League (NFL) to understand trends in injury occurrence. Quintiles and the NFL have been working PV0315_FrostSullivantogether since 2011, when the Quintiles epidemiology group was tasked with designing a new application that would modernize the league’s existing Injury Surveillance System (ISS).  The NFL recently signed a five-year agreement with Quintiles to continue and expand upon its Injury Surveillance and Analytics (ISA) service as it is now known.


Pfizer Supports Those Living with Metastatic Breast Cancer

Pfizer and the Avon Foundation for Women have awarded 23 nonprofit organizations grants totaling $1 million to support and educate more than 5,000 metastatic breast cancer patients, their caregivers, and their communities. The Avon-Pfizer Metastatic Breast Cancer Grants Program was created in June 2014 to support advocacy, academic, and other organizations that provide services for people with metastatic breast cancer navigate the medical challenges associated with their disease.(PV)


CROs Honored For Training Programs
Parexel and PPD have both been recognized among top U.S. businesses in Training Magazine’s annual Training Top 125, honoring companies that demonstrate measurable results from effective employee learning and development tied to strategic goals.

Parexel earned a place in the ranking this year for developing creative and effective employee learning and development initiatives for their global workforce.

PPD earned the honor for its commitment to, and achievement of, effective training and employee development tied to corporate strategic goals


Ethnography: Using Behavioral  Science to Boost Business Success
Thought Leader: Kathleen Starr, Ph.D., Adheris Health, Behavioral Insights Group of inVentiv Health

Is Pharma Brand Marketing Dead?
Thought Leader: Mark Sales, Kantar Health

Effectively Sourcing Talent for the Life Science Industry
Thought Leader: Kevin Duffy, Kelly Services Inc.

GMP Manufacturing in Early Clinical Drug Development
Thought Leader: Arjen Akkerman, PRA Health Sciences

Why Understanding Possible Future Worlds is Essential to Maximizing Product Commercialization Success
Thought Leader: Dan Brilot, Cello Health ­Insight

White Papers
Ethnography: Using Behavioral Science to Boost Business Success
Provided by: Adheris Health, Behavioral Insights Group of inVentiv Health

From Enrollment to Launch — Why a  Comprehensive Marketing Strategy is Critical Throughout Drug Development
Provided by: Artcraft Health

Why Understanding Possible Future Worlds Is Essential to Maximizing Product Commercialization Success
Provided by: Cello Health Consulting

Computer Gaming: The Future of Decision-Making for Life Sciences?
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Is Pharma Brand Marketing Dead or Has it Just Arrived?
Provided by: Kantar Health

On-Site Manufacturing in Early Clinical Drug Development (in Europe)
Provided by: PRA Health Sciences

Medical Communication for Emerging Markets
Provided by: Sciformix

Enhancing Patient Adherence with Oral Anticancer Therapies
Provided by: Tunstall Americas

Patient Research — The Changing Landscape: Harnessing the Voice of the Citizen Expert
Provided by: WEGO Health

Upcoming Webinars
Increase HCP Engagement with New Digital Sales Strategies
Sponsored by: Prolifiq Software, March 10, 2015 at 1:00 pm EST

Sharing Clinical Trial Data: Maximizing Benefits, Minimizing Risk
Sponsored by: Manatt Health, March 31, 2015  at 1:00 pm ET


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