The Increasing Importance of Patient Adherence and Real Patient Connections Amidst COVID-19
Andrea Heslin Smiley, President and CEO, VMS BioMarketing
Between the limited interaction with their healthcare provider and the increasing number of health questions, patients are feeling the tremendous burden of added stress as a result of the COVID-19 pandemic. The current situation has already contributed and will continue to contribute to a negative impact on patient adherence and compliance to life-critical medications. Patients need support now, more than ever before. They need reassurance, confidence and reinforcement through consistent, reliable and customized education and support.
As a leading provider of virtual patient support solutions, VMS BioMarketing will demonstrate how a patient support program, tailored to today’s unique needs and challenges, can overcome barriers and ensure continued patient adherence even in times of great uncertainty.
Key takeaways include:
- Understand patient challenges and risks to patient adherence exacerbated by the COVID-19 pandemic
- Uncover how utilizing a Clinical Nurse Educator can differentiate the patient and provider experience to improve outcomes
- Virtual strategies for overcoming barriers and improving adherence for patients and providers
- Re-engagement: Impact to patient support post COVID-19
About the Sponsors
VMS BioMarketing is a leading provider of patient support solutions focused on empowering healthcare providers and patients through education, training, and ongoing health coaching. For more than 20 years, VMS has been dedicated to enabling Clinical Educators to provide the personalized support necessary to help patients successfully start and stay on therapy.For more information please visit www.vmsbiomarketing.com.