Brand Stewards: Creating an Omnichannel Experience for HCPs and Patients
Dave Ormesher, Founder, closerlook, Red Jacket, 2013, 2011, 2010
Ryan Billings, Head, US Oncology Digital Marketing & Customer Experience, GSK, 2020
Mario Nacinovich, VP, Marketing, Eyevance Pharmaceuticals, 2011, 2005
Creating a platform to support patients and HCPs is more important than ever for brand managers. With many reps still restricted from making office visits, brand managers need to create alternative journeys to promote the company as well as individual brands.
Moderator: Taren Grom
About the Sponsors
closerlook is an award winning, digital-native marketing agency focused on what matters most – the combination of better patient outcomes and greater business impact. closerlook has built a reputation for applying AI-driven insights to its omnichannel strategies, creative campaigns, digital marketing programs and advanced analytical solutions. Established in 1987, the agency is based in Chicago.For more information please visit www.closerlook.com/.