Advertising to Segments of the Customer Base

$30.00

Copyright: This PDF purchase is for a Single user for review or filing purposes only. The PDF is watermarked. If you are interested in a PDF reprint to post on your website or distribute electronically, or hard-copy reprints, please contact Marah Walsh at mwalsh@pharmavoice.com.

SKU: 3316.

Product Description

New technologies are providing for greater audience segmentation than ever before, allowing advertisers to custim-fit messaging to specific audiences. Industry experts address technology, benefits, challenges, ROI, and delivery portals related to customer segmentation.

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