Want Deeper Physician Engagment? Provide Value Beyond The Pill


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Product Description

    As a marketer, customer-centricity and relevance are a powerful one-two punch if your goal is to ensure a truly deeper physician engagement. Here are two quick stories that truly illustrate the point. 
At a recent ePharma Summit meeting, a respected cardiologist — participating in a panel discussion — was asked for one example of a digital communication that he had received from pharma that was most valuable…

Jim McDonough
, Director of Marketing, BulletinHealthcare.  BulletinHealthcare provides daily, targeted, editorially rich eNewsBriefings to more than 600,000 healthcare professionals in 24 key medical ­associations. For pharmaceutical marketers, the ­company offers premium brand awareness and “Beyond the Pill” ad solutions in a high-quality, mobile-optimized environment.  For more information, visit