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Think Differently. Connect Effectively.

$30.00

Copyright: This PDF purchase is for a Single user for review or filing purposes only. The PDF is watermarked. If you are interested in a PDF reprint to post on your website or distribute electronically, or hard-copy reprints, please contact Marah Walsh at mwalsh@pharmavoice.com.

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Product Description

Take a chance, but be cautious. Do something new, but hold on to what’s familiar. Spend less, but deliver big.
Be an industry leader, but show me someone else who did it first. This is the balancing act that challenges many pharmaceutical marketers today. Here’s one answer: Cookie your target audiences, but give them total control.

Expert
Robert Carmignani
, Executive VP Sales & Marketing, eHealthcare Solutions. eHealthcare Solutions creates custom ­solutions focused on digital “surround sound,” both alone and integrated with traditional marketing initiatives, to connect marketers with physicians, other healthcare professionals, and health consumers. For more information, visit ehealthcaresolutions.com.

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