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Preparing for Big Data: Laying the Foundation with Master Data Management

$30.00

Copyright: This PDF purchase is for a Single user for review or filing purposes only. The PDF is watermarked. If you are interested in a PDF reprint to post on your website or distribute electronically, or hard-copy reprints, please contact Marah Walsh at mwalsh@pharmavoice.com.

SKU: 2554. Category: .

Product Description

Big data, the avalanche of healthcare information on its way, represents a significant opportunity for pharmaceutical manufacturers. New sources of information, including electronic medical records, social media, real-world evidence, personalized medicine, and track-and-trace systems, promise companies better clinical and commercial insights for competitive…

Sidebar:
The Stages of Master Data Management Maturity
The Ideal Master Data Framework

Experts
John Busalacchi
, Senior Principal, IMS?Health. IMS Health is a leading provider of information, ­services and technology for the healthcare ­industry, covering markets in 100-plus countries around the world. For more information, visit imshealth.com.
Eileen Moyer, Senior Principal, IMS?Health. IMS Health is a leading provider of information, ­services and technology for the healthcare ­industry, covering markets in 100-plus countries around the world. For more information, visit imshealth.com.

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