It’s a tough world out there. And advertising is no exception. Complex strategies, audience segmentation, targeted creative concepts, and the expression of these ideas across the digital world make our tasks very challenging. Add to that the time and financial pressures that impact us all and you just have to wonder if the thrill of reaching clients might just be lost to seemingly insurmountable…
John Nosta, EVP, Strategy, Ogilvy CommonHealth Specialty Marketing, part of Ogilvy CommonHealth Worldwide. Ogilvy CommonHealth Worldwide — the health behavior experts of Ogilvy & Mather — committed to creativity and effectiveness in healthcare communications, everywhere. For more information, visit ogilvychww.com.