July 2005

For Art’s Sake

January 2, 2008

Creative Review This ad is powerful despite showing a patient in a doctor’s office — one of the most common visuals in all of pharmaceutical advertising. A woman sits on an exam table in a gown and socks (is there any attire that makes one seem more vulnerable?), looking apprehensively toward the doctor. The line […]

Richard Pascoe — An Officer & A Leader

January 2, 2008

An Officer & A Leader July 2005 From the military to the semiconductor industry to the life-sciences industry, Richard Pascoe has drawn on his leadership skills — team building and staff motivation, combined with courage, integrity, and character — to bring out the best in his people for the benefit of the organization. Today, the […]

PharmaTrax

January 2, 2008

PharmaTrax Worldwide Hormonal Contraceptive Market to Increase The world market for hormonal contraceptive products will surpass $6 billion in 2005, according to a new report from Kalorama Information. The report, Markets in Human Reproductive Medicine: Contraception and Infertility Management, concludes that oral and injectable products will continue to dominate the sector, while alternative delivery methods […]

What’s New

January 2, 2008

Dorland Launches inRx Medical Education Independent company formed to respond to increasing regulatory standards. In response to growing concerns about regulatory oversight and the need to separate continuing medical-education programs from company-sponsored marketing activities, Dorland has created inRx Medical Education to provide the necessary firewall security to maintain the integrity of legitimate CME. inRx exists […]

Table of Contents

January 2, 2008

Teri Cox says the public isn’t aware of the industry’s role in patient advocacy. Dr. Paul Bleicher says it’s important to consider what components of a CRO will be used when determining budgets. Contents Richard Pascoe says leadership is understanding what motivates people. July 2005 On the Cover Advocacy relations: Finding common ground Where patient […]

E-Media

January 2, 2008

E-Media July 2005 StayinFront Introduces Data Quality Services Offerings StayinFront Inc. has enhanced its Visual Elk customer relationship management (CRM) solution with the addition of Data Quality Services, which provides customers with a turnkey solution to improve, standardize, augment, and further leverage the informational assets contained in their proprietary databases. The advanced data profiling tools […]

Advocacy Relations: Finding Common Ground

January 2, 2008

Advocacy Relations: Finding Common Ground Forum By Elisabeth Pena Villarroel Where patient health is concerned, the goals of pharmaceutical companies and advocacy groups intersect. Teri Cox Cox Communications Partners People know about Breast Cancer Awareness Month and Prostate Cancer Awareness Month, the ribbons, the races, and so on. But the general public isn’t aware that […]

On the Calendar

January 2, 2008

July 18-19 The 2nd Annual Strategic Medicare Compliance and Administration Summit Ritz Carlton Hotel, Tysons Corner, Va. For more information, contact Jon Stock, The Center for Business Intelligence, at 800-817-8601, e-mail j.stock@cbinet.com, or visit cbinet.com. July 18-19 9th International Outsourcing of Pharmaceutical Chemistry; Pre-Clinical Development & Contract Manufacturing Hyatt Regency Jersey City on the Hudson, […]

Talent Pool

January 2, 2008

Talent Pool July 2005 Executive Appointments and Promotions in the Healthcare Industry Pharma POOL Dr. Marcus Carr Novo Nordisk Names Chief Medical Officer Marcus Carr, M.D., Ph.D., has joined Novo Nordisk as chief medical officer and executive director for clinical research of the hemostasis group for North America. He is based at the pharmaceutical company’s […]

Accurately Costing a Clinical Trial

January 2, 2008

Accurately Costing a Clinical Trial By Denise Myshko Streamlining the budget process not only leads to more accurate resource allocation, it also allows for better predictions and creates more accurate clinical-trial planning. July 2003 Clinical-trial spending has increased considerably over the past decade. Today, the average per-patient cost of a clinical trial ranges from about […]

Letter from the Editor

January 2, 2008

Communicating cooperatively Letter from the Editor July 2005 In June, an unprecedented number of exhibitors and attendees convened in Washington, D.C., to attend the annual Drug Information Association (DIA) conference. The DIA annual meeting provides a neutral forum for regulators, academics, and industry professionals to meet, network, and exchange ideas on the hot topics impacting […]

Raise Your Voice — Letters

January 2, 2008

Letters Are Drug Safety Concerns Endangering Drug Benefits? The best way to avoid draconian restrictions on consumer and doctor access to the world’s most innovative medicines is to strike an appropriate balance between benefits and risks. — Rob Norton A Congressional overreaction For starters, I’ll tell you that I am shocked — absolutely shocked — […]

Building a Body of Connected Knowledge: The Organization’s Strategic Role in Training

January 2, 2008

View on Training Building a Body of Connected Knowledge The Organization’s Strategic Role in Training The way people work isn’t the same today as it was 10 years ago, just as it won’t be the same 10 years from now. Rapid changes in technology, the regulatory environment, and the skills that new workers bring to […]

Global Perspective

January 2, 2008

Global Perspective India The Future Clinical-Trials Destination India is, at the moment, a preferred destination for clinical research because of its huge, heterogeneous patient population; its English-speaking, Western educated investigators (physicians); a track record of sincerity in meeting regulatory and recruitment timelines; and, most importantly, well-accepted, good quality, auditable data. The Global Perspective Just a […]

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