May 2019

Letter from the Editor

May 1, 2019

Inspiring Leaders For the past 15 years or so, PharmaVOICE has had the honor of showcasing the Healthcare Businesswomen’s Association’s Rising Stars and more recently the Luminaries as well. These women have been identified by their organizations — which span the breadth of the healthcare ecosystem — as high-performing role models. They make time to […]

Upfront

May 1, 2019

Amgen Hosts Amgen Biotech Experience Meeting The Amgen Foundation recently hosted lab technicians who participated in the Amgen Biotech Experience (ABE). The meeting, held at Amgen’s headquarters in Thousand Oaks, Calif., allowed the lab technicians, who administer ABE to science teachers, to network across the larger ABE community. The Amgen Biotech Experience after a high […]

Innovator’s Corner

May 1, 2019

Plants as Anti-infectives Alexander Huang, President and Chairman of Quellthera, talks about the company’s research on biomimicry of plant immune processes as potential therapeutics for hard-to-treat infections. Infections caused by antibiotic-resistant germs are difficult, and may soon become impossible, to treat. In most cases, antibiotic-resistant infections require extended hospital stays, additional follow-up doctor visits, and […]

HealthTech

May 1, 2019

Alexa Goes HIPAA Trend Watch: HIPAA-Compliant Voice Assistants and Clinical Applications An invite-only program from Amazon allows select healthcare groups, including hospitals and health insurers, to develop HIPAA-compliant skills for its voice assistant Alexa. The big change is that Alexa can now be used in certain applications that collect and transmit protected healthcare information. Developers […]

Artificial Intelligence

May 1, 2019

AI-Driven twoXAR and Ono Pharma Collaborate on Drug Discovery Research Trend Watch: Partnerships and Collaborations Advance AI Capabilities Ono Pharmaceutical, a Japanese pharmaceutical research and development company, and twoXAR Inc., an AI-driven biopharmaceutical company, have teamed up to jointly discover and develop novel, efficacious treatments to address unmet medical needs in a specific neurological disease. […]

Last Word

May 1, 2019

MSL Certification Christine Megalla, Pharm.D., Associate Director of Educational Programs at the Accreditation Council for Medical Affairs, talks about the organization’s certification process. PV: What is the ACMA doing to ensure standards around the role of medical affairs, and why is this important? Megalla: The Accreditation Council for Medical Affairs (ACMA) is meeting the daily […]

Getting Personal With Precision Medicine

May 1, 2019

Research on biologics, the study of the human genome, and the development of precision diagnostic tools and software have led to new hopes for the development of promising precision medicine. At the same time, the life-sciences commercial sector is still struggling with the challenges of payment structures and value assessment frameworks. As originally conceived, personalized […]

SHOWCASE: Connected Health: An Important Tool for Improving Outcomes

May 1, 2019

The digital age has put more data and insights into the hands of healthcare professionals and patients. Digital technologies — wireless, electronic, mobile, telehealth — have made connected health possible, with the objective of enhancing patient engagement and ultimately health outcomes. To determine what connected health means to the overall goal of improving health outcomes, […]

Connected Health — We Could Learn From Marvel Studios

May 1, 2019

Marvel Studios is about to release its last Avengers movie. It brings together the biggest superheroes from a myriad of universes for the final epic battle, connecting many storylines for one last big hit. Marvel has done quite a bit over the last 10 years to connect these superhero worlds, through movies, merchandise, events, as […]

HBA Special Feature: The Power of the Network

May 1, 2019

The Healthcare Businesswomen’s Association has one of the most influential networks in the industry. The organization has been successful in building powerful communities, including its Rising Star and Luminary honorees, as well as being a valued consultant to many of its corporate partners to guide the build-out of their internal women’s networks. For more than […]

Brand Bonds

May 1, 2019

Trust is the glue of agency/client relationships, and communication is the foundation. Browse a few pharma marketing agency websites and you can learn about the number of awards won, the big name clients, the years in business, the expertise; but where is the link for “Good at Relationships?” One of the most important factors in […]

The Biosimilars Market

May 1, 2019

While the bulk of activity in the biosimilar space has taken place outside of the United States, the approval and uptake of biosimilars in the United States is expected to pick up over the next five years. The biosimilar industry has developed rapidly, and regulations have advanced significantly since the early 2000s with approval processes […]

Speak Out

May 1, 2019

What do patients really want from pharma? Today, most of us have become digital natives—seamlessly integrating mobile experiences into our daily lives. Many of us are also patients and caregivers. This represents an opportunity for pharma to offer mobile-first approaches to engage healthcare consumers through experiences that are relevant, convenient, and above all, valuable enough […]

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