January 2009

Partnering for Success

December 30, 2008

Mitigate risk by reading red flags Creating effective partnerships is more crucial than ever, so being able to spot red flags from a distance, and knowing how to deal with potential problems close up is of great value today. Careful planning, goal setting, and communication can improve the success rate of any union. Atkins. Endo. […]

IRBs: Training for Patient Protection

December 22, 2008

IRB’s Training for Subject Protection In the absence of a regulation requiring training and education for those involved with clinical study subjects, many IRBs and investigator sites are voluntarily putting their staffs through the paces to ensure patients are protected. BY DENISE MYSHKO Protecting patients’ rights during the clinical study process is paramount to ensuring […]

Reaching The Higher Ground Through Higher Education

December 22, 2008

With the economy in turmoil and job cuts at the highest level since 2002, the pharmaceutical industry is under extreme pressures — layoffs, increased regulatory scrutiny, generic competition, pricing constraints, escalating R&D costs, etc. To thrive, no less survive, in these trying times, companies need leadership from their best and brightest employees to find solutions […]

John Crowley — Journey of the Heart

December 22, 2008

When presented with shocking news concerning the health of his two youngest children, John Crowley responded by embarking on a mission to help uncover a novel therapeutic option for treating Pompe disease, a lysosomal storage disease (LSD) that, like other LSDs, interferes with the body’s ability to break down molecules inside the lysosomes, compartments inside […]

The Benefits of Prelaunch Access

December 22, 2008

Contributed by Natalie Douglas, CEO, IDIS Prelaunch access to drugs can provide months and perhaps years of treatment for patients with unmet medical needs when all other therapeutic options have failed or no other options are available. The benefits of named- patient programs are best realized when a company incorporates planning for such programs early […]

The Green of Going Green

December 22, 2008

The pharmaceutical industry has made enormous strides to limit its impact on the environment and create projects that improve sustainability. Increasingly, this socially responsible approach also makes good business sense, as more companies are discovering. Doing good and doing well may well be synonymous. Pharmaceutical companies have been making significant strides toward environmental sustainability, putting […]

No Pens or Mugs? No Problem.

December 22, 2008

The industry is discovering it won’t lose its ability to message effectively under the new PhRMA code. Under the new PhRMA code, the exhibit hall of the future will contain no tchotchkes. Sales reps will no longer stop by the physician’s office with donuts, pens, and sticky notes. The question is: how in the world […]

Last Word

December 22, 2008

Sirtris’ Dr. Michelle Dipp discusses maintaining corporate culture while integrating cutting-edge science and technology. Biotech business leader Michelle Dipp, M.D., Ph.D., has transitioned from a scientific background — with a medical degree and a Ph.D. — to the corporate side of the life-sciences arena with aplomb. Her achievements in steering the biotech company, Sirtris, to […]

Talent Pool

December 22, 2008

Pharmaceutical POOL Alex Gorsky Sheri McCoy Johnson & Johnson Shifts Executives Global healthcare company Johnson & Johnson has appointed Alex Gorsky worldwide chairman, surgical care group, with responsibility for the surgical franchises Ethicon, Ethicon Endo-Surgery, and DePuy, as well as J&J’s medical devices and diagnostics organizations in the Latin America, Europe/Middle East/Africa and Asia Pacific […]

On The Calendar

December 22, 2008

January 15-16 Next Generation Clinical Research Associates Loews Philadelphia Hotel, Philadelphia Center for Business Intelligence, cbinet.com January 19-20 2nd Oncology Biomarkers Hilton Miami Downtown, Miami GTCbio, gtcbio.com January 19-20 Paediatric Clinical Trials Copthorne Tara Hotel, London SMi Group, smi-online.co.uk January 20-21 Premier Bio/Pharmaceutical Legal and Regulatory Product Lifecycle Strategies Hilton Baltimore, Baltimore PharmaVOICE subscribers receive […]


December 22, 2008

Integromics and Tibco Spotfire Launch Genomics Data Analysis Tool GEL Interactive Platform Supports Advocate Campaign Management GEL Interactive Technologies’ new key opinion leader (KOL) management platform, OneVoice: KOL, provides the features and tools needed to help brand teams and their partners manage an active advocate campaign throughout the brand life cycle. One Voice: KOL builds […]

What’s New

December 22, 2008

Parexel Offers early-Study Support Parexel International is providing companies with dedicated support for proof-of-concept studies, which are mainly conducted in targeted patient populations and are designed to demonstrate early signals of a product’s efficacy. The goal of these studies is to help clients avoid costly late-stage clinical development failures by making better and faster go […]


December 22, 2008

Cost Deters Cancer Patients from Seeking Treatment In addition to considerable physical and emotional burdens, cancer patients must also shoulder costly treatments resulting from their disease. A recent Thomson Reuters survey shows that the financial repercussions of cancer are taking a toll on patients and, in some cases, preventing them from receiving recommended treatments. Data […]


December 22, 2008

Contributed by Terry Nugent No doubt change is in the air. A new administration brings many new challenges to the pharmaceutical industry, with marketing on the front lines. The question is how to respond? Regulatory and financial pressures are constraining the promotional choices and budgets available. Tried-and-true techniques, such as massive salesforces and even pens […]


December 22, 2008

Milestones WOTY Award Turns 20 In 2009, the Healthcare Businesswomen’s Association (HBA) marks the 20th anniversary of its Woman of the Year award. Every year, the HBA, which is committed to increasing recognition for outstanding women in all facets of the healthcare industry, honors an outstanding woman executive in the healthcare industry. The women who […]

Letter from the Editor

December 22, 2008

Business not as usual. This month’s Forum — Virtual Pharma: Cheaper, Faster, but Doable? — hits a chord particularly close to home to us at PharmaVOICE. Over the past eight years, we’ve witnessed more than just a few companies coming to a virtual reality. In fact, Stan Bernard of Bernard and Associates says many of […]