Contributed Articles
etectRx
By Valerie Sullivan, President and CEO, etectRx Clinical trials are now a household topic thanks to COVID-19. With the eyes of the world upon our industry, several drug companies have – with success – developed and tested effective COVID-19 vaccines and treatments in record … Read More »
Sameer Lal, Senior Vice President, Indegene and Sandeep Gantotti, Senior Director- Medical Solutions, Indegene
Authors – Sameer Lal, Sandeep Gantotti Medical information (MI) is a critical way for HCPs to receive accurate, balanced, and up to date information on a company’s products. MI is often the face of the company for most HCPs and is likely an important driver of perceptions of … Read More »
RxCrossroads by McKesson
To successfully bring their first therapies to market amid ever-increasing affordability barriers, biopharma companies need data-proven solutions and consultation to effectively target and fund co-pay programs. HED: Data Intelligence Creates Smarter Co-Pay Programs DEK: To s … Read More »
Indegene
In the new normal, digital channels have become the core channels of customer engagement, but everyone is using the same channels. Doctors are being swamped with content, and push sales techniques are not working anymore. Pharma needs insights from customer behavior to under … Read More »
Indegene
For most organizations, digital transformation is a journey from efficiency, through effectiveness to excellence. Efficiency can be improved by optimizing tools and automating manual tasks. The next step is to measure impact and effectiveness to deliver the right information … Read More »
RxCrossroads by McKesson
In an increasingly personalized and competitive market, it’s more vital than ever for biopharmaceutical companies to have a third-party logistics (3PL) partner they can count on to ensure that their products reach the site of care and patients on time. As biopharma companies … Read More »
Indegene
By Mary Alice Dwyer and Sameer Lal, Medical Affairs Digital Strategy Council The COVID-19 pandemic has put the spotlight on the vital role that functions such as medical information play within an organization at the time of a crisis. The pandemic has shown how Medical Affai … Read More »
Indegene
Former FDA Commissioner to deliver the keynote address Princeton/Bangalore, September 21, 2020. Indegene Digital Summit, the premier global thought leadership symposium on customer experience and digital transformation in life sciences, is now set to takeoff as a multi-week … Read More »
Sivakumar Thiagarajan, VP and BU Head R&D (Clinical, Regulatory and Safety),
Indegene and Kumari Priyanka, Manager- Regulatory Solutions, Indegene
On January 30, 2020, the WHO declared the novel acute respiratory infection caused by the “SARS-CoV-2” virus, termed “Coronavirus Disease-2019 (COVID-19)” as a Public Health Emergency of International Concern.{9} As of July 20, 2020, over 14 million people worldwide are conf … Read More »
McKesson
Biopharmaceutical companies must invest strategically for patient assistance programs to remain viable. That means finding the right partner. The number of uninsured Americans is on the rise for the first time since the Affordable Care Act took effect; 27.5 million had no he … Read More »
Tata Consultancy Services
Authored by Dr. Hilde Vanaken – Sr. Industry Advisor, TCS Life Sciences and Healthcare Provided by Tata Consultancy Services (https://www.tcs.com/advanced-drug-development) Since time immemorial, the clinical trials process has been principally driven by a site-centric appro … Read More »
Tata Consultancy Services
Authors – Dr. Ashish Indani, Aparna Patkar, Devraj Goulikar, Prita Venkateswaran and Divya Vasudevan Introduction The horizon of Artificial Intelligence (AI) is broadening in every field with its presence now felt in the medical field as well. The application of AI now cater … Read More »
Indegene
“Data is the new oil”, but only analytics-ready data is a real business asset and everyone knows this. However, absence of a cohesive strategy to incorporate cloud platform and data lakes, integrating and consolidating data warehouses, data hubs, and databases as a single so … Read More »
PharmaFuture™ Digital Council
Adoption of an omnichannel environment by the life sciences industry is driving a huge shift towards digital customer engagement and improved customer experience. Making high-quality content available to new channels with speed and at scale, however, has created a challenge … Read More »
Parexel
By Angela Qu, Senior Director, Biomarkers & Genomic Medicine, Parexel and Todd Shuster, Vice President and Global Therapeutic Area Head, Oncology/ Hematology, Parexel Rapid progress in genomic sequencing, biomarker identification, data capture and analytics have helped t … Read More »