Specialized online medical communities: Uncover insights and Engage targeted HCP audiences

Thought Leader:

Dr. Theodore Search, PharmD, Founder and CEO of Skipta

August 21, 2015

In this episode, we meet with Dr. Theodore Search, PharmD, Founder and CEO of Skipta.  We talk about why Skipta was started.  We discuss the move to a patient centric model in the industry, how this impacts the dynamics of online medical communities, and finally, measuring success and interacting with these online communities.

Length: 17:37       Size: 8.1MB

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