4 Ways Biopharma Can Build Trust and Loyalty: Patient Connections and Shared Values – A Panel Discussion

Thought Leaders:

Cheryl Lubbert, President and CEO, Health Perspectives Group (center)
Jean McCoy, SVP, Strategy & Innovation, Health Advocacy Strategies (left)
Pam Garfield, SVP, Strategy & Innovation, Patient Health Perspectives (right)

September 8, 2015

In this episode, we’ll have a panel discussion with the heads of three of the four companies that make up the Health Perspectives Group, a family of companies that helps healthcare firms use shared values to infuse the patient perspective across their organizations to create a patient-centric culture from drug development through commercialization.

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There is also a related white paper on this topic, which you can access through the link below.

Length: 18:51       Size: 8.6MB

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