Creating Customer Engagement and Action Through Experiential Marketing

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September 28, 2015

This e-publication on customer engagement covers the topic of delivering impactful experiences for patients, caregivers, and HCPs.

Some of the highlights include:

  • Building a culture to forge great customer experiences
  • How data leads to meaningful insights
  • Creating customer experiences through multi-channel marketing
  • A case study on excellent customer experiences
  • Generating better health outcomes and business results

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