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SEPTEMBER 2010 • Contents

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November 2009

On The Cover
Brave New Digital World
Pharma companies must be bold and confident in their deployment of electronic solutions or risk being left behind on the technological superhighway.
  By Carolyn Gretton

Features
Just-in-time Information Finally Arrives
AmerisourceBergen Specialty Group
  Contributed By Matt Johnson, Vice President, Strategy and Cory Shouse, Director, Enterprise Business Intelligence, AmerisourceBergen Specialty Group

Mobile Marketing for Pharma: An Innovation Lab* Whitepaper
Compass Healthcare Communications
  Contributed By Peter H. Nalen, President, Compass Healthcare Communications

eClinical Feedback: Why Sponsors Need an Integrated, Closed-Loop Clinical Process
Medidata Solutions
  Contributed By David Gemzik, Vice President, Implementation Services and Sean Cheng, Senior Product Marketing Manager, Medidata Solutions

Creating a Better Electronic Compliance Program
Qi, part of CommonHealth
  Contributed By Boris Kushkuley, General Manager and Shane Mayer, Account Group Supervisor, Qi, part of CommonHealth

Four Tips for Better Physician Recruitment
Qi, part of CommonHealth
  Contributed By Buddy Scalera, Vice President, Interactive Content and Market Research and Rima Nachshen, Senior Vice President, Director Client Services, Qi, part of CommonHealth

Next-Generation Bar Coding Can Revolutionize Health Care Promotion
Topin & Associates
  Contributed By Barclay Missen, Director of Digital Communications, Topin & Associates

What’s Missing in eSolutions: Enabling the Redefinition of Clinical Development
Waife & Associates Inc.
  Contributed By Ronald S. Waife, MPH, President, Waife & Associates Inc.

 

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